Blockchain-backed K-Pop girl group tripleS hits 28 million views with lead track from debut album

Blockchain-backed K-Pop girl group tripleS hits 28 million views with lead track from debut album

[PRESS RELEASE – Seoul, Korea, 24th November 2022]

tripleS exploded onto the massive global K-Pop scene with the debut album from their first sub-unit, Access. In just three weeks since their release, the Seoul-based girl group that mixes blockchain with pop music has reached over 28 million views on YouTube on the album’s title track, “Generation.”

tripleS is a K-Pop girl group with 24 different members divided into subunits. Fans can choose the composition of the group’s subunits via blockchain-based voting in a process called “Gravity”. The group’s first sub-unit is called Acid Angel from Asia and features the vocal talents of Kim Yoo-yeon, Kim Na-Kyoung, Jeong Hye-rin, and Gong Yu-bin.

AAA released Access on October 28, and by November 21 it had already reached 28 million total YouTube views and over 5,500,000 Spotify streams. The group’s debut landed them No. 1 on the iTunes K-Pop Albums chart in the United States, Mexico, and Turkey and No. 9 on the iTunes K-Pop Songs chart in the United States and Canada. On the iTunes Worldwide Album Chart, it reached number 74.

Access offers six tracks – “Access”, “Rolex”, “Charla”, “Dimension”, “+82” and “Generation”. The title track “Generation” reached over one million views within the first 24 hours of its release and 10 million views within the first seven days of its release.

TripleS’ social metrics have also exploded since AAA’s October 28 album release:

  • YouTube subscribers — from 257,000 to 486,000
  • Twitter followers — from 19,000 to 51,000
  • Instagram followers – from 7K to 73K
  • TikTok followers – 100K to 705K

Access’ flagship title “Generation” focuses on the increasingly blurred line between online and real-world identities, especially for those of a generation that has never known a world without the internet. The music video features fashionable visuals of the AAA foursome running away from school and dancing through the bustling streets of Seoul. Near the end of the video, the next subunit of tripleS +(KR)ystal Eyes makes an appearance, teasing the band’s next release.

Behind tripleS is the open-architecture entertainment ecosystem Modhaus. Modhaus developed the blockchain elements of the group and continues to partner with leading names in the Web3 industry to promote mass adoption of blockchain through the hugely popular K-Pop medium.

Modhaus has partnered with The Sandbox to create a social hub for fan engagement with events hosted by the metaverse. Through this partnership, Modhaus will create licensed tripleS NFTs, including avatars, clothing, and various digital collectibles. Elsewhere, Modhaus plans to promote tripleS in GameFi communities through partnerships with guilds like GuildFi, Ancient 8, and League of Kingdoms.

About tripleS

tripleS is a 24-member K-Pop girl group that uses blockchain technology to give fans control over various elements of the experience. The community has voted to create two sub-units so far via a Polygon-based voting mechanism by Modhaus – Asia’s Acid Angel and +(KR)ystal Eyes.

About Modhouse

Modhaus is a Web3 project to promote Korean pop culture through blockchain technology. The company brings fans closer to creators by putting them at the center of the experience. Modhaus seeks to include fans at all stages of production using NFT-powered governance mechanisms.

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