How to Sell on Redbubble

For artists and creators, having a Redbubble store can be one of the best ways to earn money for your art. With platforms like Redbubble, artists can focus on creating art while letting Redbubble handle the logistics of turning those designs into products for clients. In this article, we’ll take a closer look at how Redbubble works and how to sell on Redbubble.

What is the Redbubble Online Marketplace?

Redbubble is an Australian company, and the Redbubble website has a simple business model: independent artists can upload original artwork, and Redbubble designs it into products through its print-on-demand process. Customers can browse hundreds of artists and purchase products featuring their works at great retail prices. Accounts are free on Redbubble, but they charge a percentage of each sale.

What can you sell on Redbubble?

You can sell artwork on Redbubble and turn it into a variety of different products. Redbubble products include throw pillows, cell phone cases, wall decor, t-shirts, and other items based on custom designs. Artists select product offering options for customers and Redbubble takes care of the logistics.

Why You Should Consider Selling on Redbubble

If you are considering opening an online store to showcase your artwork, there are many reasons to consider selling on Redbubble, such as:

  1. Exposure: Redbubble has a large following and many successful designers have been discovered outside of the platform
  2. Facilitate: Redbubble has a print-on-demand platform, which makes it easy to design and ship products to customers.
  3. Convenience: Redbubble takes care of all the details to get items to customers, including shipping and logistics, making it easy for artists to start selling.
  4. Discoverability: Redbubble products are more likely to appear in search engines, making it easier for customers to find your designs and order your products. Redbubble has great reach, especially when it comes to Google Shopping ads.
  5. Variety: Redbubble has a wide selection of products that they offer to their customers, so most Redbubble sellers are able to quickly expand their product offerings and make more sales by selling multiple types of products.

How to Create a Redbubble Store

So how does Redbubble work? And is Redbubble worth it? Here are some of the most common questions when starting your own Redbubble store.

Luckily, starting your own Redbubble store is actually quite easy, so you can start selling print-on-demand products. You can start your Redbubble store completely free of charge and have it up and running in no time.

Here’s how to create your Redbubble store.

1. Create a Redbubble account

The first step is to create your Redbubble account and verify your email address. Once your email is verified, you can create your own store on the platform.

2. Upload a cover image and an avatar

Once your account is ready, you’ll need to start customizing your Redbubble store. First, upload an eye-catching cover image that shows off your artwork and an avatar for your profile. You can make your cover photo a collage of your artwork or choose your favorite pieces. Try a few options to see what works best for your profile.

3. Add payment details

After setting up your Redbubble profile, you will need to enter payment information to receive funds for a design sold on the platform. You can connect a verified PayPal account or bank account to receive funds from sold products. No product can be sold if there are no payment details available.

4. Start uploading artwork

Once your payment information is set up, it’s time to upload your own creations. You can create designs and upload files in JPEG and PNG formats. It’s a simple drag-and-drop process, so you can quickly add your digital art and get your store up and running. Redbubble recommends uploading high-quality JPEGs and PNGs to ensure the art looks its best when printed on different items.

5. Optimize your Redbubble profile

When all of your creations are on the site, take a moment to optimize your Redbubble profile. Be sure to use relevant tags and keywords to ensure your products show up when customers use the search bar. Your Redbubble ads should include information to attract potential customers, so take a look at what other artists are doing to boost your profile.

Tips for Marketing to Redbubble Customers

With so many artists on the Redbubble platform, it can be difficult to understand how Redbubble promotes its artists and products while tracking sales. Although the platform does marketing, there are other options to generate demand and interest for your products.

1. Promote your ads

Once you’ve uploaded your work, it’s time to generate demand. Promote your artwork to your social media followers to sell products. You can direct them to your Redbubble web page to increase organic traffic to your site. Encourage happy customers to share their own photos with their own products to show how great the quality of the items are.

2. Emphasize convenience

Redbubble prints all products using their companies on demand, so it’s easy and convenient for you and the customer. Especially for items like t-shirts and kids’ t-shirts, Redbubble offers great logistical ease when it comes to print-on-demand. So be sure to promote this aspect of Redbubble products to build trust and get more people to purchase products.

3. Create collections

To attract the ideal customer who will continue to buy your items, you can create themed collections to generate interest. For example, if your artwork has a similar theme or style, you can create a collection hosted in a central location, such as Redbbuble. This makes it visually consistent while ensuring that people don’t visit other platforms looking for the products.

How much does it cost to sell on a Redbubble page?

Redbubble sellers do not have to pay for an account on Redbubble. Instead, the platform takes a percentage of the purchase price when a product is sold on a Redbubble page.

Is selling on Redbubble profitable?

Selling on Redbubble can be profitable because you don’t have to incur the expense of hosting your own website or printing your own products. Redbubble’s earnings can vary depending on the number of products sold, but most artists can make money by creating designs and selling them on the platform.

What sells best on Redbubble?

There are many types of items that sell very well on Redbubble. Art prints are always a popular option, as well as t-shirt options, especially unique t-shirt designs for kids t-shirts. Other products that sell well on Redbubble include cell phone cases, mugs, and home decor items.

Image: Depositphotos

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